A Bag Showdown: Taylor Swift vs. The NBA

Stephen Curry: NBA's Top Earner in 2023-2024

On October 18, 2023, the NBA world was buzzing with news of Stephen Curry's staggering earnings for the upcoming season. Curry, a true legend in the league, is set to pocket a massive $51.9 million. This puts him at the very top of the salary pyramid in the NBA.

Taylor Swift's Swift Rise to Fame

In the world of music, Taylor Swift is a household name. Her popularity has transcended the music scene, thanks in part to rumors of her romance with NFL star Travis Kelce. This multiple-time Grammy winner has emerged as a high-profile celebrity in the sports realm.


Swift's Three-Day Triumph Over Curry

What's truly astounding is that Taylor Swift managed to surpass Stephen Curry's entire season earnings in just three days. Her "The Era Tour" concert film raked in an estimated $95-97 million, exclusively in North American theaters. Under her deal with AMC, Swift has rights to 57% of the ticket revenue, which equated to a staggering $55 million over a single weekend.


A League Comparison

To put this in perspective, the NBA has been around for over 75 years, yet only Curry manages to break the $50 million mark in earnings. It's bewildering how a league as massive as the NBA can't compete with the ticket sales of an artist's three-day concert film.

Top-Earning Players Beyond Curry

Stephen Curry isn't alone in the top earners' club. Following his $51.9 million salary, we have notable names like Nikola Jokic, Joel Embiid, and LeBron James, all tied at #2 with $47.6 million. Bradley Beal sits at #5 with $46.7 million, and Kevin Durant follows closely at #6 with $46.4 million.

Swift's Impact on the Sporting World

Taylor Swift has made a surprising impact in the world of sports, particularly with her involvement with NFL star Travis Kelce. Her presence in stadiums has led to a significant boost in Kelce's jersey sales and Instagram following. The NFL itself has tried to capitalize on her presence, although Kelce believes the league may be overdoing the promotions.

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