NBA Superstar Signs New Contract With Jordan Brand

Jordan Brand is one of the most famous and recognisable sports brands in the world with sponsorship deals across the globe such as with PSG in France and with Aaron Judge of the MLB. Jordan Brand is however most well known for basketball since its founder Michael Jordan did play in the NBA for 15 seasons winning 6 championships during that time. Even though Jordan has now retired he has remained using his Jordan brand and sponsored many NBA talents over the years such as Carmelo Anthony, Kawhi Leonard and Jayson Tatum.

Dallas Mavericks Star Luka Doncic is also one player signed under the Jordan brand and according to Mark Stein his deal has just been extended to last through until 2029.

Luka Dončić has signed a contract extension with Jordan Brand through 2029, per @TheSteinLine pic.twitter.com/kN01FraUQl— NBA Retweet (@RTNBA) August 25, 2023

Luka Doncic has been signed Under the Jordan brand since 2019 and has released 2 signature shoes during this time. His second shoe the "Jordan Luka 2" was only released this year and still has new colorways to be released such as his latest one "Lake Bled" being released next month.
With this in mind it makes sense for Luka to renew his contract so that they can continue selling these shoes for at least the next 6 years and possibly producing even more signature shoes in the future.


Credits
https://www.thecoldwire.com